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The Delicious Dog Food Company Grain Free Lamb & Sweet Potato

The Delicious Dog Food Company Grain Free Lamb & Sweet Potato

Regular price £55.99
Regular price Sale price £55.99
OFFER PRICE Sold Out
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🚚 Free Next Day Local Delivery

📦 FREE Next Day Local Delivery on orders over £10 placed before Midnight, 7 Days A Week

Please Note: We do not deliver on Public Bank Holidays or Easter Sunday.

🚚 Local Delivery Areas:

✅ NG1, NG2, NG3, NG4, NG5, NG6, NG7, NG8, NG9, NG14, NG15, NG16, NG17, NG18, NG19, NG20 and NG21.

Nottingham City Centre: NG1

✅ West Bridgford, The Meadows: NG2

✅ St Ann's, Bakersfield, Mapperley: NG3

✅ Colwick, Gedling, Carlton, Netherfield: NG4

✅ Arnold, Bestwood, Woodthorpe: NG5

✅ Bulwell, Bestwood Village: NG6

✅ Hyson Green, Lenton: NG7

✅ Broxtowe, Wollaton: NG8

✅ Beeston, Bramcote, Stapleford, Toton: NG9

✅ Burton Joyce, Calverton, Woodborough: NG14

Hucknall, Linby, Papplewick, Ravenshead: NG15

Nuthall, Kimberley, Awsworth, Newthorpe, Eastwood, Brinsley, Underwood, Selston, Pinxton: NG16

✅ Kirkby in Ashfield, Sutton in Ashfield, Huthwaite, Skegby, Teversal: NG17

✅ Mansfield: NG18

✅ Mansfield Woodhouse, Pleasley, Forest Town: NG19

✅ Shirebrook, Langwith, Warsop: NG20

✅ Clipstone, Edwinstowe: NG21

 Delivery Process:

💡 Top Tip: Nominate a safe place for delivery if you're out. We'll take a photo as proof of delivery (available on request).

1. You'll receive an email by 11am on delivery day with your 1 hour time slot.

2. Once allocated, we can't change your delivery time.

3. If you're not home: We'll attempt to find a location at your property to leave your delivery. We'll document this with photographs of both the delivered items and your property frontage for verification. Please note that once delivered, the items become your responsibility.

4. If delivery isn't possible: We'll contact you via phone and/or email to arrange a redelivery. A £3.50 fee applies for the second delivery attempt. If you choose to cancel, a £4.99 delivery fee plus 5% processing fee will be deducted from your refund.

We're here to help! If you have any questions, just ask. 😊 


📦 Next Day Dispatch on UK Orders placed before Midnight

Please Note: Orders are dispatched the next working day. (Monday-Friday excluding public holidays)

We do not offer UK delivery on the following items:

▪️ Dog Beds

▪️ Ceramic Dog Bowls

▪️ Moderna Dog Bowls

🚚 UK Delivery Details:

✅ Small Parcels: Up to 1.99kg – £3.99

✅ Medium Parcels: 2kg to 20kg – £5.99

Large Parcels: over 20kg – Price Calculated at Checkout

Estimated Delivery Time: 2-4 working days via our trusted courier partners.

 Delivery Process:

1. Order Processing: Orders placed before midnight are dispatched the next working day.

2. Tracking Updates: You'll receive an email with tracking information once your parcel is dispatched.

3. Delivery Options: If you’re not home, our couriers may attempt to leave your delivery in a safe place or with a neighbour.

4. Couriers will leave a card with instructions for redelivery or collection. Please follow the courier's guidance to arrange redelivery at your convenience.

📌 Delivery Restrictions:

Unfortunately, we do not deliver to Northern Ireland, Scottish Highlands or Islands. If you place an order for delivery to these destinations, your order will be refunded, but please note that a 5% processing fee will be deducted.

Thank you for your understanding. If you have any questions, we're here to help! 😊

💰 Discounts & Points

💥 Discounts & Points: The More You Shop, The More You Save! 💥

Things have just got a whole lot better for you 🥳 Let’s break it down…

🛍️ Everything on our website is already discounted and competitively priced. We work hard to keep prices low across the board , this isn’t a “once in a while” sale… it’s how we operate.

💡 And on top of those prices, we reward you even further with points and automatic discounts, just for shopping like you normally would.

 

🛒 Every Shopper Earns Points – Automatically

As long as you’re signed in, you’ll earn points every time you order, no sign-ups, no extras, no hassle. Just register once, and we handle the rest.

💷 Earn 1 point for every £1 spent
🔁 Each point = 1p off future orders
💡 You can redeem points from your bag

It soon adds up… and saves you more every time you shop.

It’s simple:
Spend
➡️ Earn ➡️ Save ➡️ Repeat 💸💸💸

 

 🚨 Your Member Level Is Based on What’s in Your Bag – It’s All Automatic! 🚨

 

🥇 Platinum Member

You are automatically a Platinum Member when you add a bag of our own brand dog food to your order.

Platinum benefits:

▪️ Earn 1 point for every £1 spent

▪️ Get 10% off all non-dog food items

▪️ Discount is applied automatically

▪️ Points earned on everything in the order

 

🥈 Gold Member

You are automatically a Gold Member when you add a bag of branded dog food to your order.

Gold benefits:

▪️ Earn 1 point for every £1 spent

▪️ Get 5% off all non-dog food items

▪️ Discount is applied automatically

▪️ Points earned on everything in the order

 

🥉 Silver Member

If you don’t add any dog food, you’re automatically a Silver Member.

Silver benefits:

▪️Earn 1 point for every £1 spent

▪️ No additional discounts, but you're still stacking points with every purchase!

 

💰 How Points Work

▪️ You can cash in points in multiples of 100 (minimum 100 points)

▪️ 100 points = £1 off your order

▪️ Points are added to your account once your order is delivered

 

  To Redeem Your Points:

▪️ At your bag, log in to your account (if you’re not already)

▪️ Look for the purple box just above the "Continue to Bag" button, above the total price

▪️ This shows your current points total – click "Cash In"

▪️ Click the purple arrow next to "Spend Your Points"

▪️ Use the slider to choose how many points you want to use

▪️ The slider will show the points selected and the discount amount

▪️ Press "Cash In"

▪️ A code will appear in a grey box

▪️ Click "Apply Discount to this Order"

▪️ Click the "X" at the top right to return to your bag

▪️ Your discount will now appear just below the purple box

Done! Your points are now applied as an extra discount 🎉

 

 ⚠️ Important Notes:

▪️ 🐶 Platinum/Gold discounts only apply to 12 additional items after the dog food — this is a limit of the app we use, not us

▪️ 📦 Points are added to your account once your order is delivered

▪️ 🚚 Local deliveries arrive the next day, 7 days a week – FREE!

▪️ 📍 Outside our area? We dispatch your order the next working day

 💡 If for any reason you don’t complete your purchase, the discount code will still be waiting behind the purple box and can be applied on your next order.

 

 🐾 Extra Discounts When You Buy Dog Food – Just Some of What’s Included:

🦴 Natural Treats

💩 Poo Bags

🥣 Dog Bowls

💊 Worming Treatments

🐜 Flea & Tick Products

🛏️ Dog Beds

🧴 Shampoos

🧸 Toys

🎯 Training Aids

🩺 General Healthcare

🐶 Puppy Section

🧥 Coats

🦮 Leads

🐾 Harnesses

🐕 Collars

🌿 Supplements

…and that’s just a handful! There are hundreds and hundreds of items across our website that qualify for extra savings when you buy any dog food 🐕💷

🌾 Unleash the Power of Grain Free: Super Premium Quality

🏆 Why Dog Owners Choose Our Grain Free Range

Our Grain Free recipes aren't just popular - they're a revolution in canine nutrition. Here's why:

🍽️ Simplicity for Sensitive Stomachs

▪️ Hassle free feeding for dogs with delicate digestions

▪️ Proven success: Our repeat customers are the living proof!

👨‍🔬 Crafted by UK's Leading Nutritionists

▪️ Complete, quality nutrition in every bowl

▪️ Designed to keep your dog fit, happy, and healthy

🍖 Premium Ingredients, Superior Digestion

▪️ Packed with high quality meat and fish

▪️ Easily digestible carbohydrates (sweet potato and potato)

▪️ Tailored to your dog's natural digestive system

💰 Unbeatable Value

▪️ Premium quality at competitive prices

▪️ A supernova 💥 of health benefits at an affordable cost

🍽️ It's All About Quality Ingredients

🥔🥕🫘🥚🫒🥑🥜🦐🐟🍥🥩🍖🐄🐖🐔🍣

Don't mistake this for anything less than what it is: High Quality, Premium, Healthy Dog Food. Your furry friend deserves the best, and that's exactly what our Grain Free range delivers. 🐾

Ready to transform your dog's health and happiness? Make the switch to our Grain Free range today and join the pack of satisfied dog owners who've seen the difference! 💖

🐑 Savour the Summit: The Luxurious Lamb & Sweet Potato Gourmet Experience 🍠

Elevate Your Canine's Palate with Mountain Fresh Nutrition!

Picture your discerning dog's eyes sparkling with anticipation as you present a bowl of our exquisite Lamb & Sweet Potato Grain Free dog food. This isn't just a meal – it's a culinary journey to the peaks of flavour that will have your sophisticated companion leaping for joy!

🏆 Why Our Lamb & Sweet Potato is the Pinnacle of Canine Cuisine

▪️ Protein Rich Perfection: An impressive 44% lamb content - fuelling your dog's adventures with prime protein!

▪️ 100% Grain Free: Ideal for sensitive digestion and dogs who deserve nothing but the best

▪️ Nature's Pantry: A cornucopia of superfoods for comprehensive canine wellness

▪️ Veterinary Approved: Crafted by the UK's leading nutritionists and endorsed by top veterinary surgeons

🍖 A Recipe That Scales New Heights in Premium Nutrition

▪️ Fresh lamb (18%) + Dehydrated lamb (26%) = 44% pure pastoral perfection

▪️ 15% sweet potato for gentle digestion and sustained energy

▪️ A meadow of wholesome ingredients including pumpkin, alfalfa, and green tea

💪 Fuel Your Dog's Epic Adventures

Whether your distinguished companion is a highland explorer, an agility course champion, or simply deserves the finer things in life, our Lamb & Sweet Potato formula provides the premium nutrition to keep them bounding with vitality.

🌟 The Difference You'll Witness in Your Elite Canine

▪️ A coat so luxurious, it rivals the finest merino wool

▪️ Boundless energy for scaling new heights of canine achievement

▪️ Peak digestive health for your discerning dog

Artisanally Crafted in the UK

Meticulously prepared right here in the United Kingdom, ensuring uncompromising quality and freshness from our kitchen to your dog's bowl.

💎 Ready to Elevate Your Dog's Culinary Experience to New Heights?

Don't let another day pass without offering your cherished companion the zenith of nutrition. Click 'Add to Bag' now and watch as your dog bounds with joy at their next gourmet meal!

The Epicurean Canine Food Company - Where Every Bite is a Bark of Gastronomic Ecstasy! 🐾🏔️

Ingredients

Composition: Dehydrated Lamb (26%), Fresh Lamb (18%), Sweet Potato (15%), Potato (14%), Chicken Oil, Yeast & Yeast Extracts, Peas, Alfalfa, Digest, Salmon Oil, Whole Linseed, Minerals, Seaweed Meal, Prebiotic MOS, Prebiotic FOS, Pumpkin, Carrots, Apples, Tomatoes, Glucosamine, Yucca extract, Chondroitin, Marigold, Rosemary, Fennel, Peppermint, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Fenugreek Seeds, Rubbed Mint, Green Tea, Cranberry.

Nutritional Additives (Per kg): Vitamins: Vitamin A - 24,500 IU, Vitamin D3 - 2,450 IU, Vitamin E - 245 IU.

Trace Elements: Zinc chelate of amino acid hydrate - 333 mg, Zinc sulphate monohydrate - 167 mg, Manganese sulphate monohydrate - 78mg, Cupric sulphate Pentahydrate - 40 mg, Calcium iodate - 2.46 mg/kg, Selenised Yeast (Inactivated) - 87 mg, Antioxidants (a rich blend of mixed tocopherols and rosemary extract).

Analytical Constituents: Crude Protein - 28%, Oils & Fats - 16%, Crude Fibre - 3.2%, Crude Ash - 9.8%.

Made in the UK and designed for Energetic, Working, Sporting, Exercised, Well Kept and Cared for Dogs.

Feeding Guidelines

🍽️ A Friendly Guide to Happy, Healthy Pups! 🐶

Adult Dog Food: Finding the Perfect Portion

Hello, lovely dog owners! 👋 We know every pup is unique, so these guidelines are just that - a starting point to help you find the ideal meal size for your furry friend. Remember, these aren't strict rules, but rather a helpful nudge in the right direction!

🦴 The 'Ruff' Guide to Portions

 Weight Of Dog (kg) Daily Feed (g)
1 - 2 30 - 55
2 - 3 55 - 70
3 - 5 70 - 105
5 - 10 105 - 180
10 - 20 180 - 300
20 - 30 300 - 400
30 - 40 400 - 500
40 - 50 500 - 600
50 - 60 600 - 680
60 + 680 +


🐾 Paw-some Tips to Remember

1. Every dog is unique: These amounts are just a starting point. Your pup's perfect portion might be a bit more or less!

2. Factors to consider: Activity level, age, breed, and even the weather can affect how much your dog needs to eat.

3. Keep an eye on that waistline: Adjust portions to help your dog maintain their ideal weight. A healthy pup is a happy pup!

4. Changing foods? Be sure to check out our Guide to Changing Your Dog's Food for a smooth transition.

5. Water, water everywhere: Always make sure your furry friend has plenty of fresh drinking water available.

💖 Finding the Perfect Balance

Remember, these guidelines are just the beginning of your journey to find the perfect portion for your pooch. Don't be afraid to adjust amounts up or down to keep your dog at their ideal weight.

The Delicious Dog Food Company - Helping you feed your best friend, one bowl at a time! 🐾

Changing Your Dog's Food

Guide to Changing Your Dog's Food

Why This Matters

Transitioning your dog to new food is crucial for their digestive health. While some dogs have iron stomachs, it's best to err on the side of caution, especially when upgrading to a higher quality food.

What to Expect

During the transition, you may notice:

▪️ Initial reluctance to eat the new food

▪️ Temporary changes in toilet habits

▪️ These issues typically resolve within a few days

🚨 Note: Persistent diarrhoea or vomiting is rare but concerning. Consult your vet if these symptoms persist.

Our Recommended Transition Plan (1-10 days) 

Days Old Food New Food
1-2 75% 25%
3-4 50% 50%
5-7 25% 75%
 8-10 0% 100%

Important: Adjust this timeline based on your dog's response. There's no rush!

Top Tips for a Smooth Transition

1. Ensure sufficient old food: Running out mid transition limits your options.

2. Monitor portion sizes: Feeding guides are recommendations, not rules. Adjust as needed.

3. Weigh food when possible: Avoid the common pitfall of overfeeding.

4. Be patient: Allow up to 16 days to see improvements.

Remember

The quality of ingredients is paramount. A successful transition to premium food can lead to long term health benefits for your furry friend.

Need more advice? We're here to help ensure your dog's dietary change is a positive experience! 🐾

Out Of Stock Procedure

🚚 Our Stock Management

▪️ We maintain our own inventory

▪️ We also work with two wholesalers

📦 Occasional Stock Issues

▪️ Despite our best efforts, items may sometimes be unavailable

▪️ This is rare, but it can happen (and it annoys us more than you!)

📧 Our Promise to You If an item is out of stock:

1. We'll email you as soon as possible (always the same/next day)

2. We'll provide an estimated availability date, when possible

3. You can then decide how to proceed with your order from the options provided

💡 Why This Happens

▪️ Due to our multi source inventory system, real time stock updates for every item on our website aren't always possible

▪️ We're continuously working to improve this

Rest assured, we're committed to delivering your order as quickly and efficiently as possible. If you have any questions, please don't hesitate to contact us! 😊

📦 Bulk Order Policy

Any order containing more than one unit of the same item will be classified as a bulk order. In the event that we can only deliver part of the bulk order the next day and a refund for the remaining items is requested, our processing fee of 5% will apply to the refunded amount.

For any outstanding items that cannot be immediately delivered, we will provide periodic email updates to keep you informed of the progress and expected delivery timelines.

Returns Policy

📦 Local Returns Policy

🕒 14 Day Return Window

▪️ Returns accepted within 14 days of delivery only

▪️ Example: Item delivered on 1st can be returned until 15th

📞 How to Initiate a Return

1. Use our "Contact Us" page

2. Receive confirmation email within 48 hours

3. We'll contact you within 1-2 working days to arrange collection

📸 Condition of Returns

▪️ All items must be unused, unopened, in original packaging

▪️ Tags and security seals must be intact

▪️ We'll take photos for verification

💷 Collection Charges

▪️ Non-defective items: £4.99 per collection attempt and a processing fee of 5% (deducted from refund)

▪️ Defective items: Free exchange (photo evidence required)

🚫 Important Notes

▪️ We only accept returns via our collection service

▪️ Third party returns are not accepted

▪️ Safe place for collection recommended for efficiency

♻️ Non-Defective Returns

1. Request via "Contact Us" page

2. We'll collect within 1-2 working days

3. Inspection on collection

4. Refund processed within 24 hours if all conditions are met (minus a processing fee of 5%)

🛠️ Faulty/Damaged Items

1. Report via "Contact Us" with clear photos within 48 hours of delivery

2. Free exchange if fault confirmed

3. Two free exchange attempts

4. £4.99 charge for third attempt (if needed)

We're here to help! If you have any questions about our returns process, please don't hesitate to ask. 😊 


📦 UK Returns Policy

🕒 14 Day Return Window

▪️ Returns accepted within 14 days of delivery only

▪️ Example: Item delivered on the 1st can be returned until the 15th

📞 How to Initiate a Return

1. Use our "Contact Us" page

2. Receive confirmation email within 48 hours

3. Return instructions will be provided, and you can arrange delivery back to us via your chosen courier service

📸 Condition of Returns

▪️ All items must be unused, unopened, in original packaging

▪️ Tags and security seals must be intact

▪️ We'll inspect all items upon receipt and verify their condition

💷 Return Costs

▪️ Returns are at the customer's expense

▪️ Initial delivery costs are non-refundable

▪️ Defective items: Free exchange (photo evidence required)

🚫 Important Notes

▪️ Returns must be sent to the address provided in the return confirmation email

▪️ We are unable to accept returns sent without prior confirmation

▪️ For efficiency, please ensure the package is securely packed to prevent damage in transit

♻️ Non-Defective Returns

1. Request via "Contact Us" page

2. Send your return to us using a tracked courier service within 14 days

3. Inspection will be conducted upon receipt

4. Refund processed within 24 hours if all conditions are met (minus initial delivery cost and a processing fee of 5%)

🛠️ Faulty/Damaged Items

1. Report via "Contact Us" with clear photos within 48 hours of delivery

2. If the fault is confirmed, a free exchange will be provided

We're here to help! If you have any questions about our returns process, please don't hesitate to ask. 😊 

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Customer Reviews

Based on 7 reviews
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K
Kathy & Steven Brooks Bristol
Thank you to both of you xxx

We contacted Richard and Emma in July 2024. All three of our dogs 1,2 & 4 had various problems and our friends recommended them. So we asked for a consultation.

It was very easy to understand and extremely helpful. We decided a few days later to follow their advice and start on their sweet potato range and as recommended, rotate.

We were at a loss and had nothing to lose. The dogs still needed feeding.

We kept in contact and to be fair, their was little or no change after 2 months.

Without boring anybody, we di then start to notice improvements in all three dogs.

I do this review in March 2025 to simply say ALL THREE dogs appear to be fixed. They are like new dogs and just happier. We stick to Richard & Emma's advice like glue now as we thought we might have lost one of our pups!

Everything we were told and explained happened. Richard even said, "One Bag Wont Fix Everything"

We cant recommend them enough. There are no words I can use to explain how amazing they have been. Thank you from the bottom of our hearts and we are about to place another order xxxx :)

Kathy x

M
Mr & Mrs Coopland (Suffolk)
I dont have the words!!!

I don't have the words to give this feedback. My dogs are on their 3 bag and having followed Richard and Emma's advice I can confirm the change, for the better, is absolutely incredible.

What I do need to explain is the Richard and Emma's advice, is so much easier than you think and the beauty of what they do is the explain why you are doing what they suggest. Not only is it simple its actually quite obvious, and as a direct result my dogs rashes have almost gone and they love the food.

We rotate now as suggested knowing that my dogs, my beautiful loving dogs are getting all the nutrition their bodies crave!

We also understand, this is probably the first time in their lives that they have! and that is our fault! but not anymore.

S
Shaun & Dianne Fawbert (Arnold)
Lovely Business

My dogs have changed for the better within 6 months. We followed the plan and had it all explained. I wasn't sure at first but the advice is incredible because I have the evidence sat next to me as I type. Highly Recommended 10/10 all day long.

L
Lesley Townsend (Hucknall)
Proper Happy!!!

It has taken 5 bags for my dogs problems to disappear. Far too many to mention.
But I followed Richard & Emma's formula and I feel so happy that I did because my dog is doing so noticeably well. THRIVING as Richard says :)

H
Helena Grainger
Very Pleased !!!

We used to be on Burns dog food, a had this delivered eventually by Richard. We mentioned a skin condition our dog had and Richard explained about food quality and moderation. All I can say is that within 3 bags my dog doesn't have a skin condition and now we feed the right amounts he is 5 years younger. I have found the actual change to be nothing less than incredible. This is all I can say as I have witnessed this myself. I only wish I could explain it with more written skill. Highly Recommended